W7Worldwide’s ‘Amazing Arabic’ video celebrates the language as bridge between civilizations
W7Worldwide launched a short video marking International Arabic Day
W7Worldwide, independent marketing communications consultancy agency, is celebrating World Arabic Language Day with a 55-second video clip titled “Amazing Arabic,” reviewing the status of the language, its global use, and impact (You can check the video clip in this link: https://youtu.be/vAdK2JU7Ztw)
Every year on December 18, the United Nations leads the world in observing the Arabic Language Day, celebrating the richness of the language and its creativity in oral, written, and colloquial forms as well as in arts.
The video dishes out plenty of facts: Arabic ranks as the 7th most spoken language in the world with nearly 272.2 million people speaking it. It is one of the six basic working languages of the UN, the others being English, French, Chinese, Russian, and Spanish.
The video stresses the need for the world to communicate with Arabs, highlighting Arabic’s strategic significance in politics, economics, and other areas of global interest. Indeed, Arabic is an essential pillar of communication and cultural diversity.
On the political level, the Arabic language has become a tool for communication with the Arab peoples and in the meetings of Arab politicians, as it is a medium for advancing dialogue between nations and people, laying the foundation for peace and stability in the world.
The video spotlights the factors that helped spread this linguistic heritage. “Amazing Arabic” attributes the spread of the language to the economic status of the Arab world, making international companies communicate with the Arab markets and use the language for the purpose of advertisements and business.
Moreover, the importance of Arabic in the tourism sector cannot be stressed enough, especially when Arab tourists visit other countries or other people visit the Arab countries.
The clip also explained that the strategic position of the Arab world is pivotal in many global issues and the need to take it into account when making decisions today is essential. This in turn has prompted the spread of the Arabic language, making it a bridge of communication between civilizations and people in politics, economics, culture, science, literature and many other fields.
