by Abdulrahman Inayat | Apr 26, 2022 | Blogs
The defence sector is a highly sensitive market that traditionally has very much relied on personal relationship building and word-of-mouth as a key marketing tool. However, with the impact of COVID-19 on industry events, face-to-face meeting and the decline of print...
by Abdulrahman Inayat | Apr 12, 2022 | Blogs
Stakeholders are an integral part of every communications strategy. Identifying them and their needs effectively can make or break your strategy. A stakeholder is any person, group or organization who can place a claim on an organization’s attention, resources,...
by Abdulrahman Inayat | Jul 11, 2021 | Blogs
https://w7worldwide.com/wp-content/uploads/2021/07/Hajj-2021.mp4 W7Worldwide, a marketing communications consultancy agency, has unveiled a short video highlighting the Kingdom’s great efforts in organizing a successful Hajj season last year amid a global pandemic...
by Abdulrahman Inayat | Jun 24, 2021 | Blogs
A communications company’s media budget refers to the allocation of resources dedicated to public relations and marketing efforts. PR agencies need to establish a strategic budget based on the available resources to meet their clients’ goals, along with making...
by Abdulrahman Inayat | Jun 10, 2021 | Blogs
Rising against all odds during COVID-19, leading independent Saudi marketing communications agency W7Worldwide reports its most successful year yet with multiple prestigious international and regional industry award wins and a diverse high-level client roster. The...
by Abdulrahman Inayat | May 15, 2021 | Blogs
“Good products sell themselves” is a belief that should well be relegated to the dustbins of marketing hearsay. Because many times, people do not know about the existence of your product. If they do, they may not know what you know about the product....